Your cleaning business needs more than just a broom and a bucket to stand out—it needs a website that shines! How about changing random visitors into regular customers simply because you decided to pay more attention to your website?
With the right features, your website can turn into a powerful tool not only for attracting new clients but also for making them return to your site.
Here are the top cleaning web design features that work!
1. Showcase Your Work
One way to establish trust and credibility is to show your website visitors your completed cleaning projects. Displaying a set of ‘before and after’ pictures is a great way to give the guests an idea of the quality and the results of the services that you offer, which can also enhance your website.
When you present your portfolio, you offer a sort of tangible evidence of your talent, which makes a big difference to a visitor who is thinking of hiring your services.
2. Clear Call to Action
A call to action should be placed on your cleaning website and it should be easily visible to ensure that the visitor becomes a client. It can be a button with a ‘Request a Quote’ text or a link with ‘Book Now’ text; either way, your CTA must be visible and guide the visitor to the next phase.
A correctly positioned and phrased CTA makes sure that prospects can get in touch with your company with minimal likelihood of them leaving without getting in touch.
3. Build Customer Trust
Customers are the backbone of any cleaning business and this is why your website must show that you are trustworthy. There are specific items that are placed on the site that will give the visitor confidence that you are professional and reliable such as testimonials, reviews and industry accreditation/certifications.
It establishes credibility when potential clients see others who have benefited from your services.
4. About Us Page
An “About Us” page is an essential section of the site that can help to establish personal contact with the clients. This section enables you to tell your company’s story, and your team, together with your values, and the quality service delivery you promise.
By giving the clients a feel of who is behind the business, you can establish trust and this makes clients comfortable using your cleaning services.
5. Service-Specific Pages
Having separate web pages for each cleaning service is useful when potential clients need to find precisely the service they need. These pages help you to provide more information about each service to demonstrate your competence and the value you bring to the table.
But by enhancing these pages for such words, you also enhance your likelihood of attaining a better rank in the search engines, thus directing more relevant traffic to your website.
Related: Top Trends for Cleaning Company Website Design Template
6. Easy Contact Information
Ensuring that your contact details are well placed is important in ensuring that you make your visitors turn into customers. Make sure that your phone number, email address, and physical location are displayed at the bottom of the page of your site. Offering several ways of getting in touch and putting them on the header, footer or contact page guarantees potential clients easy access to you.
7. Mobile-Friendly Design
Given the changing trends, any successful cleaning website design should be mobile-friendly. Since more and more people open websites on their smartphones, your website must look and work great on all platforms. A responsive design makes sure that all your content is reachable, thus enhancing the usability and the chances of visitors using your services.
8. Detailed FAQs Section
A well-developed and comprehensive list of Frequently Asked Questions is a great advantage for your company and possible customers. It gives instant solutions to frequently asked questions, which can partially calm down any doubts that visitors might have about your services.
In this way, not only do you address the user’s questions and concerns right away, making for a smoother experience, but you also lessen the amount of questions that are going to come directly to you.
Conclusion
21 Webs has remained ahead by ensuring that all cleaning websites that we create will have these features. Our experience guarantees that your website will not only be noticed but also will be trusted and the visitors will become regular customers.
